About Scott & Alli

Scott Norton is the Founder/CEO, and Allison Allen the COO, of AXIS Personal Trainers in Menlo Park, CA. AXIS is one of the premier personal training facilities in the country. With a partnership built on trust, dedication, and a continuous drive to be better, Scott and Alli have a successful business that is thriving over 27 years after its inception. The valuable experience gained through the economic downturns of 2001, 2008, and most notably 2020, is priceless. The many challenges and lessons learned have given them the knowledge and skills necessary to build a team and a business with a strong foundation to succeed through the good times and the bad. Both continue to see personal training clients and focus much of their time on helping to develop their team members as well as researching and experiencing the latest in health, wellness and longevity.

Blog Series – How to Thrive in a Service Business #1: Strong Relationships are EVERYTHING!

By |2023-09-06T08:03:27-08:00September 6th, 2023|Building a Service-Based Business, Stories of a Small Business|

A degree from Harvard Business School does not guarantee your success in starting and succeeding in business. According to the U.S. Bureau of Labor Statistics (BLS), ...

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