Step Back & Smile

So many times we are too focused on getting things done; the to-do list may feel like it’s never ending, but sometimes you have to just step back and smile. Step back and look at your business from the outside; appreciate the moment of seeing a thriving community, an energetic environment, and enjoy watching your […]

Read More

Happy Anniversary AXIS!

October 6th, 2018: HAPPY ANNIVERSARY!!! 22 years ago we opened AXIS with the goal of creating a place for trainers to have a career, where they could grow personally and professionally. We envisioned a community, a gathering spot, for clients and trainers to thrive. We know we would not be here today if it weren’t […]

Read More

Stop Doing Performance Reviews; Start Having Conversations (Part 2)

In our first blog post on this subject, “Stop Doing Performance Reviews, Start Having Conversations, Part 1”, we discussed the long time ritual of formal performance reviews. We strongly feel that our employee performance has increased exponentially since we stopped doing reviews. Instead, we meet quarterly for 15 minutes with everyone. There is no form […]

Read More

How to Destroy Your Business

This is a story of stupidity and survival, of a young company with a lot of money and poor leadership. This was us in the early 2000’s. We had raised a substantial amount of money from one of the top venture capital firms in Silicon Valley. The board brought in our first CEO from outside […]

Read More

The Future of Personal Training

Can Robots Replace Trainers? There is a lot happening in the realm of innovation and automation. We are in the thick of it, just up the road from Silicon Valley, down the street from Facebook, Tesla and Google. There are apps that can track our every move. There are automated cars; there are robots being […]

Read More

It’s Easy to Sell in Good Times

This past week we attended the IHRSA show in San Diego. IHRSA, the International Health, Racquet and Sportsclub Association, is a not-for-profit trade association representing health and fitness facilities throughout the world. With less than 6% of the world having a gym membership (in the U.S. it’s higher, but only 20%), this organization is focused […]

Read More

March Madness (The Ultimate Team Building Game)

Each year millions of basketball and non-basketball fans go crazy over March Madness. Hours are wasted at work and productivity goes down because everybody involved is filling out their brackets and talking about the games. While some people do hours of research, others practically close their eyes to pick their teams. The beauty of the […]

Read More